This free kit gives you the complete playbook, built from primary research across 25 US races and the operating experience of a 1,600-runner program, plus three editable templates you can put to use the same day.
Every major race handles charity partnerships differently, from application timelines to what it takes to grow your allocation once you're in. This kit lays out exactly how the market works, race by race, so you know what to check instead of assuming.
Get the KitUnderstand How the Market Works
Learn the seven things about charity bib programs that most nonprofits never find out, from what a bib really costs to which races will disqualify you before you even apply.
Build an Application That Gets Accepted
Get a readiness checklist and a fill-in-the-brackets application narrative built around the pattern that wins across every race we studied, specific numbers, a named contact, and proof you'll enforce your commitments.
Protect Your Revenue Once Runners Are In
Follow the 50% card-on-file deadline that catches ghosting runners while you still have time to refill the bib, plus the communication cadence that makes charging fair.
Recruit Runners When They're Ready to Say Yes
Time your outreach to the moments a guaranteed entry means the most, right after runners are rejected from a lottery, with ready-to-send emails and social posts built for that window.
This free kit gives you the complete playbook, built from primary research across 25 US races and the operating experience of a 1,600-runner program, plus three editable templates you can put to use the same day.
